Bilkom announced a new branding partnership with Razer, one of the most popular brands among gamers. Razer's advanced gaming equipment will reach consumers in Turkey on June 1 through Bilkom's extensive sales network, logistics and after-sales services.
Turkish gamers will have access to Razer's high-performance and award-winning gaming accessories, such as mouse, keyboard and headset. In addition, a variety of Razer products, including gaming chairs and broadcast equipment, will be sold online and at physical points of sale through Bilkom Assurance.
Fikret Ballkaya, Managing Director of Bilkom, said: "We are delighted to enter the growing games industry with a pioneer and leading brand like Razer. As Bilkom, we care about providing the best technology for Turkish consumers, keeping up with current trends and participating in the gaming industry under the motto "Digital life Coach". As a game and platform publisher, we've done a pretty good job. Now we are experiencing the excitement of bringing Razer products to Turkish consumers as a brand created by people from the gaming world who are shaping the future of gaming."
"At Razer, we are committed to expanding our presence in Turkey," said Andrzej Karasinski, Razer sales Director for Eastern Europe, Turkey and the Middle East. We are excited to work with agile and innovative companies like Bilkom that will help us grow in Turkey. "Thanks to this partnership, fewer and fewer Gamers are now able to benefit from an integrated ecosystem of hardware, software and services, taking their games to the next level via Gamer Made for Gamers."