First, investment in video games city to consider what aspects
1, site selection,
Based on the current customer experience and site survey, we give the following site selection suggestions:
(1) Comprehensive stable business area: large shopping center, catering industry, entertainment and other comprehensive business area.
(2) middle and high-end urban communities, snack streets, pedestrian streets, etc.
(3) Indoor commercial wholesale center.
(4) Near a large park.
(5) Large and famous chain supermarkets: Wal-mart, Carrefour, Vanguard and other chain supermarkets.
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2, decorate
Create a happy atmosphere, comfortable feeling, color requirements to red, yellow and blue color. At present, everyone attaches great importance to the decoration effect. When a customer comes to the recreation city, his first impression is a bright and transparent feeling.
3. Equipment procurement
Before inspection, you need to know clearly: business area, regional ratio of game types, investment budget, location positioning, and then choose products according to their own situation.
4. Investment budget
Large game city investment budget should be decided according to their own needs, generally taking into account the venue rental, game costs, staff hours and so on.
5. Business strategy
One of the investment conditions of the game city is the direction of a business strategy, which can help us establish a good brand image in the eyes of consumers. The operation of any thing is inseparable from the process of user pull new - user retention - in-depth development. The game City is no exception.
Two, large game city investment return analysis
Game city investment return analysis, is based on the market analysis of the conclusion. Market analysis gives us the most reliable data. Such as pricing, traffic, daily turnover. Here is a common Internet cafe return on investment analysis of the calculation method can refer to:
Best turnover/day = Number of machines * Unit price of machines/per hour * business hours *70%.
Worst turnover/day = Number of machines * Unit price of machines/per hour * business hours *30%.
(The key lies in the 30% and 70%, 70% is based on practice statistics, not casually said).
According to the above analysis of the return on investment of Internet cafes, we can also figure out the main revenue of the game city every day (of course, not including gift sales or gambling equipment income), monthly income, annual income. But the machine inside the game city is different from the machine inside the Internet cafe, the price is not the same, and the length of time is not fixed. I think it's best to average this one.